Maria Rodriguez – ByoEarth – Purpose Podcast 041

Before I introduce my interview with Maria Rodriguez on this episode, I share my thoughts on the concept of Massive Transformative Purpose from the book Exponential Organizations.

BYOEARTH is vermicomposting startup in Guatemala, founded by Maria Rodriguez.
social venture empowering women to create income, increase crop yields and build quality of life. Their purpose: to promote vermicomposting as a sustainable livelihood in vulnerable populations.

Maria also shared with us a concept that I love: “trabajo bien hecho” or “well done work”