In the HBR article by Clayton Christensen How will you measure your life? (paywall) he asks, “How can I ensure that my relationship with my family proves to be en enduring source of happiness?” I talk about this question and the article to kick off this episode of the podcast.

Ryan Buchanan shared with me eROI’s purpose: Asking why drives us toward what we need rather than what we want.  Listen to the episode to find out why Ryan and the eROI team ask Why so much and what I think of that question.

Ryan tells us: “Growth for growth’s sake is not a real purpose.”

Ryan’s advice to entrepreneurs:

You’ve got to start somewhere. The beginning of next week, I encourage you to adopt some of the Rockefeller Habits, adopt the daily standup and in your first hour-long weekly meeting, discuss your values and your purpose. Start this Monday.

Links:

• Purpose Podcast 006, featuring Mike Klein, Co-CEO of Online Tech (his story about how it took a year to work out their purpose parallels what Ryan tells us)
• Purpose Podcast 011, featuring Kent Lewis‎ who co-founded eROI with Ryan and now owns Anvil Media
• eROI.com
• @ryanbuch
• Ryan@eroi.com
• TedSarvata.com
• @TedSarvata